1960's Nickel Chiefs Special... My first revolver.

1969 Nickel Model 30-1

When I was a kid and heard the words Smith and Wesson or thirty eight in the movies the gun that popped in my head were the shiny chrome plated clean and mean revolvers. The only S&W revolvers that I know of in a shiny nickel finish are the older ones. Both of these revolvers of mine were made way before I was born some time in the late 1960's. So my question is why are these shiny little gems no longer made? The shiny finish seems to hold up better than the painted guns of today so whats the deal? There was some nickel guns done by Smith and Wesson later on but they were more of a dull matte nickel finish. Im guessing S&W no longer makes shiny nickel guns because they dont want to pay someone to do a long meticulous fluff and buff job on the guns but like I said Im only guessing? Anybody??? Thanks!