Actually, the comparison in this photo is an 8+1 Shield behind a 12+1 P365.
I own many S&W firearms and am a big fan. I also own a few (much fewer) non-Smiths because they provide something different. If Smith introduces something similar to the P365, I'm likely to buy it. Meanwhile, the Sig satisfies a need for me. So far, I haven't had any hiccups.
Since the Sig arrived, I've purchased three more Smiths.