Why are folks willing to pay those prices? Real simple. They're scared. Yep. You have to admit, these are crazy times and those folks who were not prepared or who had convinced themselves there was nothing to worry about all of the sudden got a rude "wake up call."

They see the rioting, looting, and civil unrest on television and think, "Dang! That could be happening to me!"

Now we're seeing people, who had previously been against guns, who are realizing that maybe it's not such a bad idea to have a firearm in the home. We're also seeing people who maybe had a firearm or two stashed away in the closet or at the bottom of the bureau drawer, but had little or no ammunition for said firearms, who are now panic buying.

Because there's the element of fear and the realization that they are ill-prepared, they are willing to pay whatever amount necessary to gain even a modicum of peace of mind.

Sad, but nevertheless, it's human nature. I mean, what price would you be willing to pay for the safety of you and your loved ones?

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Pack light and cinch tight.