Stopped by Hornady's website, and see they have a video up for products to be released next year. Looks like for reloading a bullet feeder for .22 caliber rifle bullets, with an optional .30 caliber conversion; an electronic monitoring control panel, and a safeguard powder check die to work with control panel.
Non reloading related, I was more intrigued by their Rapid Access handgun safe. The wrist brace proxy system looks like a really neat concept of triggering the opening mechanism--without having to punch in code.