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Old 05-15-2017, 06:59 AM
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I'm all for good deals! Although I actually love the fact that glock does not offer any crazy low deal to sell a new glock 19 for 350. This keeps the value of the gun on resale relatively high. S&W? 239 for a shield, really? I think that's about the price of a Keltec P11! Considering I paid a little over 400 for mine really tears me up. Not that it's a collector piece or anything but it really makes me think twice about buying another S&W! Just set a fair price and stick with it! Obviously over priced when I bought it. Just makes me feel a little sketchy on the price of all your guns. You just devalued your own product!

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Old 05-15-2017, 07:20 AM
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S&W needs to sell guns today or perish.They will do whatever it takes to move product. They do not sell used guns,so they care very little about that market,just like most manufacturers. Supply and demand controls the used gun market prices. I pay attention but rarely see the justification in some of the incredible sale values on some guns.Same as cars and other commodities. It's a crazy world. Enjoy what you have and don't worry about what it's monetary market value may be.
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Old 05-15-2017, 07:57 AM
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In my observations, when the factory has offered rebates in the past (such as on J frames) the net purchase prices obviously go down, but it hasn't seemed to translate to consistently lower used gun prices on those models. Perhaps the rebate recipients haven't been motivated to flip their new guns quickly? In any case, it's nothing to worry about, just the way of the business world. Enjoy your Shield!
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Old 05-15-2017, 08:08 AM
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Originally Posted by Yeahya View Post
I'm all for good deals! Although I actually love the fact that Glock does not offer any crazy low deal to sell a new Glock 19 for 350. This keeps the value of the gun on resale relatively high. S&W? 239 for a shield, really? I think that's about the price of a Keltec P11! Considering I paid a little over 400 for mine really tears me up. Not that it's a collector piece or anything but it really makes me think twice about buying another S&W! Just set a fair price and stick with it! Obviously over priced when I bought it. Just makes me feel a little sketchy on the price of all your guns. You just devalued your own product!
Believe me, I share your concern. As investment/collectible guns, 98% of plastic guns are the absolute pits. The "why" part is pretty simple: They can pump them out all day long for chump change while the market determines the selling price. There is no intrinsic value there. The value of plastic guns is based on real time market demand and usefulness only. It's why I've sworn off all plastic guns for other than immediate needs. In my case, that means cheap, lightweight "mouse guns" for pocket carry only. For everything else, from this point forward, it's all-metal guns only for me.
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Old 05-15-2017, 08:08 AM
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I remember folks paying out $600 to $700 when the Shield first hit the market because they had to be the first kid on the block to have one. Maybe that'll make you feel a little better.
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Old 05-15-2017, 08:12 AM
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I imagine that all the manufacturers had prep'ed for a Hilary/Dem. win.... and a panic!


I hear gun sales are down......

Lots of stock to move....... and there's no TJ Max for guns!!

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Old 05-15-2017, 08:21 AM
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I imagine that all the manufacturers had prep'ed for a Hilary/Dem. win.... and a panic!

I hear gun sales are down......

Lots of stock to move....... and there's no TJ Max for guns!!

According to the background check numbers, gun sales aren't down nearly as much as the press would have you believe... but maybe it's a case where even a small change in demand hurts gun manufacturers a whole lot. Or to your point, maybe they were geared up for a different election result which would have exploded demand and that's the real issue.
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Old 05-15-2017, 08:23 AM
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They offered a sale. So what. Glock doesn't.....ever. That's their thing and it's cool too but I've never bought a new Glock. I buy them used at a cost of about $300 +/- $50. To me neither is a collectable but that's not why I bought them.

I managed to stumble into the 642 sale a year ago or so. I bought one. I don't know what they cost before or what they cost now because I didn't buy it to compare prices

So you missed a sale. No big deal. We all do. Ammo sales, mag sales, gun sales, car sales....etc. Buy something today only to find out that next month they're having a sale

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Old 05-15-2017, 08:26 AM
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They offered a sale. So what. Glock doesn't.....ever.

LOL Only if you are a Police/Law enforcement agency........ then Glock will just about give them to you for cost....... and your old guns!!!!!!!
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Old 05-15-2017, 08:27 AM
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I remember folks paying out $600 to $700 when the Shield first hit the market because they had to be the first kid on the block to have one. Maybe that'll make you feel a little better.
Way back when, I thought I got a super-bargain at $400.00 for my first Shield! Then we got my good wife's Shield for $300.00. Now, I'm seeing $219.00 after rebate!

Next year, I'm expecting 2/$99.00 out the door.
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Old 05-15-2017, 08:31 AM
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Buy something today only to find out that next month they're having a sale.
The story of my life...
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Old 05-15-2017, 08:50 AM
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I was talking to the FFL I deal with, who happens to own a gun store. All of the manufacturers are hurting, thus those that sell them are hurting. That just leads to rebates or/and cheaper prices. They are like the rest of us, whatever it takes to make a living. If you are worried about S&W's as an investment, keep hanging around, and read everything you can about what you are thinking of buying. And, use the search engine, also ASK questions.
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Old 05-15-2017, 09:23 AM
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A few months ago I bought an ANIB 642 for $299.00. Which was a good deal made possible because the same LGS was selling brand new 642s for $349.00. Last week the same shop had another 642, also at $299.00. So, the lower price on the new guns pretty clearly has been reflected in the price of used guns of the same model.

One other thing that I have noticed, although I can't draw a direct correlation, is that suddenly some 3rd Gen semi autos have shown up on the market. That could be due to owners giving them due to age (of the owner), but it could also be people trading up for new (not necessarily better) guns.

New gun sales are down, so some manufacturers are offering repeats and other incentives to increase sales. At least S&W is, and if it works, expect others to follow.

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In my observations, when the factory has offered rebates in the past (such as on J frames) the net purchase prices obviously go down, but it hasn't seemed to translate to consistently lower used gun prices on those models. Perhaps the rebate recipients haven't been motivated to flip their new guns quickly? In any case, it's nothing to worry about, just the way of the business world. Enjoy your Shield!
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Old 05-15-2017, 09:26 AM
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Every time I take my wife to the outlet mall, I look for the "S&W Factory Outlet" store to no avail. I'd even go into a Glock outlet store just to walk around. Alas, there is no such thing.

I'm still waiting for "Guns R Us" to open.

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I imagine that all the manufacturers had prep'ed for a Hilary/Dem. win.... and a panic!


I hear gun sales are down......

Lots of stock to move....... and there's no TJ Max for guns!!

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Old 05-15-2017, 09:28 AM
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In a bubble pack at your local Costco!
These bargain basement prices on Shields have tempted me. But then I just go down to the gun safe and caress my no rail 3953TSW and the moment passes.

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Way back when, I thought I got a super-bargain at $400.00 for my first Shield! Then we got my good wife's Shield for $300.00. Now, I'm seeing $219.00 after rebate!

Next year, I'm expecting 2/$99.00 out the door.
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Old 05-15-2017, 09:32 AM
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"I look for the "S&W Factory Outlet" store to no avail."

Ah..times have changed. There use to be a S&W factory outlet in Kittery Maine and one in Springfield,Ma..right at the "factory". Imagine that! Now..you have to buy through a distributor/gun store or on the used market. Welcome to 2017...
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Old 05-15-2017, 09:36 AM
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Haven't lost any money on my pre-lock Smith revolvers.
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Old 05-15-2017, 09:41 AM
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"I look for the "S&W Factory Outlet" store to no avail."

Ah..times have changed. There use to be a S&W factory outlet in Kittery Maine and one in Springfield,Ma..right at the "factory". Imagine that! Now..you have to buy through a distributor/gun store or on the used market. Welcome to 2017...
I forgot about the store. I was there a few times, although never bought a gun. The prices were okay, but they didn't undercut the retail channel either. It's a shame that they closed that and the range to the public.

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Haven't lost any money on my pre-lock Smith revolvers.
Neither have I. I've sold two this year within a day or so of listing them. One I made a substantial profit on and the speed at which the buyer snapped it up made me wonder if I hadn't under priced it a bit low.
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Old 05-15-2017, 09:43 AM
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"I look for the "S&W Factory Outlet" store to no avail."

Ah..times have changed. There use to be a S&W factory outlet in Kittery Maine and one in Springfield,Ma..right at the "factory". Imagine that! Now..you have to buy through a distributor/gun store or on the used market. Welcome to 2017...
There was a S&W store in Myrtle Beach in 2001, don't know when it closed.
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Old 05-15-2017, 10:02 AM
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While I agree somewhat with O P on set fair price. Also let the
Other side get back in power you will. See value come back up.Rember the shortages of .380 rounds and firearms 2008?
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Old 05-15-2017, 10:07 AM
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Quote:
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I'm all for good deals! Although I actually love the fact that glock does not offer any crazy low deal to sell a new glock 19 for 350. This keeps the value of the gun on resale relatively high. S&W? 239 for a shield, really? I think that's about the price of a Keltec P11! Considering I paid a little over 400 for mine really tears me up. Not that it's a collector piece or anything but it really makes me think twice about buying another S&W! Just set a fair price and stick with it! Obviously over priced when I bought it. Just makes me feel a little sketchy on the price of all your guns. You just devalued your own product!
PERHAPS YOU SHOULD HAVE SHOPPED AROUND MORE, BEFORE YOU MADE YOUR PURCHASE ? ? ?

IN MY AREA, THERE ARE A HANDFUL OF LGS, THAT WILL VARY ON THE PRICE OF A NEW GUN. NATURALLY, I DO BUSINESS WITH THE ONE THAT CONSISTENTLY HAS THE LOWEST PRICE IN THE AREA. HE SELLS AT A SMALL % ABOVE WHAT HE PAYS THE DISTRIBUTOR, AND WILL DO THE MATH BEFORE YOUR EYES. I FIND THAT EVEN THE MOST EXPENSIVE LGS, IN MY AREA, SELLS AT BELOW MSRP.....

INSTEAD OF FEELING "SKETCHY ON THE PRICE" OF ALL S&W GUNS, I WOULD SUGGEST THAT YOU AVOID MAKING ANY FUTURE PURCHASES FROM THE SOURCE THAT SOLD YOU YOUR GUN, AT WHAT YOU CONSIDER TO BE AN EXORBITANT PRICE.......
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Old 05-15-2017, 10:19 AM
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There was a S&W store in Myrtle Beach in 2001, don't know when it closed.
I remember buying a tee shirt there.
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Old 05-15-2017, 10:36 AM
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Could S&W be clearing out current Shields in anticipation of a new M2.0 version?
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Old 05-15-2017, 10:40 AM
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In a bubble pack at your local Costco!
These bargain basement prices on Shields have tempted me. But then I just go down to the gun safe and caress my no rail 3953TSW and the moment passes.
Oh, go ahead!!! Rub it in even more!!!
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Old 05-15-2017, 10:42 AM
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Haven't lost any money on my pre-lock Smith revolvers.
Nor have I... except for the two I foolishly sold 35 years ago.
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Old 05-15-2017, 10:44 AM
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Simple supply and demand. A year ago the Shields were flying off the shelves as fast as they could make them. They announced making the one millionth unit sometime mid-year last year. So they had production in high gear - mainly in anticipation of more restrictions on purchase of firearms being enacted in the near future. And people were buying them right and left at the higher price.

Fast-forward to today and sales have slowed way down since November - when the media's predictions about the election didn't come true. That means that S&W ended up with a large inventory that now isn't moving nearly so fast. They can't afford to sit on millions of dollars of inventory any more - that isn't how business works these days. So the only solution is to clear that inventory out ASAP - at drastically reduced prices (and reduced profits) - even if it means no profit - to just break-even.

The alternative is to sit on that inventory, and lay off a bunch of the production folks until it all sells. Meanwhile, if they borrowed the money to produce most of that inventory (which they most likely did) they will be paying finance charges on the debt until sales allow them to pay it off.

So yeah, they are selling them off quick and cheap right now. It is a normal consequence of the current market. People who paid more when the prices were high didn't get shafted. They just paid the premium that was being commanded by a commodity that was in high demand. Just like when a new model of a great car hits the market in limited numbers. People will pay full MSRP - or even more - just to get one. They aren't getting shafted, they are paying extra to get what they want NOW instead of waiting for supply to catch up to demand. Their choice.

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Old 05-15-2017, 10:45 AM
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Guns, stocks, bonds, real estate, whatever. My investment philosophy is "sure-fire" and absolutely works. I guarantee it !! BUY HIGH AND SELL LOW
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Old 05-15-2017, 10:54 AM
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I could have said my rail 3913TSW, you know.

On a more serious note. The gun market has expanded tremendously over the past several years. We don't need to discuss why, suffice it to say that more people the need to own guns.

Many of those new owners are not "gun people" as most of the members here are. They plan to own one, maybe two guns, not the collections that many here have.

They are looking for guns that are inexpensive (relatively) to buy, easy to maintain, and that will spend most of their lives sitting in a safe, drawer, automobile console (!) or wherever. To them, guns are just another household appliance more or less. That's why S&W and other manufacturers are making and selling so many cheaper polymer framed guns.

Although I don't think she will, I'd love for my daughter to buy and carry a firearm. A Shield would be the type of gun that would be good for her even though she did enjoy shooting my 6906 a few years ago.

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Oh, go ahead!!! Rub it in even more!!!
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Old 05-15-2017, 10:56 AM
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Simple supply and demand.
I'll respectively submit that it is something more than just that this time around. Perhaps you, Bam and others are right about S&W doing an over-the-top build-up of resources and inventory in anticipation of a very different election result... but it also has to do with how insanely inexpensive it is to build plastic guns these days compared to what the market was and still is willing to pay for them. It's like printing money for S&W even at these new crazy low prices.
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Old 05-15-2017, 11:07 AM
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Current production guns are no different than any other current production item. If you were looking to buy a shield as an investment you made a very poor choice. You can't walk into a store and buy a $10 steak and hope to sell it for $12 the next day. Now it's a used steak and people always want fresh. Plus now that same steak is on sale for $8 fresh.

By the way, used glocks are cheap too. I'm seeing used glocks listed in the low 400s just sitting on store shelves. Once the asking price goes below 400 they start to move.

In general, right now I'd say all polymer framed guns are cheap, and the used market is overly saturated with them.
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Old 05-15-2017, 11:11 AM
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I dont worry about resale on any of my handguns. With the exception of a '51 Colt Challenger handed down to me, all others (most are SW's along with 1 Buckmark in the mix) were bought with a purpose in mind, from range toy to SD and they all fill their need. All were what i'd consider reasonably priced regardless if on sale or not.

I understand when gun prices drop (even temporarily) that it can affect one's potential resale or value, just not something i'd concern myself with.
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Old 05-15-2017, 11:21 AM
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I'm wondering if low prices and rebates on Shields are being offered to clear out inventory before a new version is announced.
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Old 05-15-2017, 11:29 AM
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I'll respectively submit that it is something more than just that this time around. Perhaps you, Bam and others are right about S&W doing an over-the-top build-up of resources and inventory in anticipation of a very different election result... but it also has to do with how insanely inexpensive it is to build plastic guns these days compared to what the market was and still is willing to pay for them. It's like printing money for S&W even at these new crazy low prices.

TTSH you make a good point......even at lower MSRP/wholesale to attract buyers ..... we've had many threads on Tupperware having a greater profit margin than metal guns based on cost of production........


As a WAG; based on the rebates currently being offered that margin is at least $75 greater/gun!

When they clean out excess inventory..... prices may stay low; as folks wait for the next "sale"!



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Old 05-15-2017, 11:39 AM
kaveman kaveman is offline
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All plastic framed pistols are $200 guns max. Doesn't matter whether they have S&W, Glock, Kel Tec or H&K stamped on the slide. Do you really think plastic and spring wire costs one company 3x what it costs another? The only difference is marketing.

A 'smart' man would sell his used Glock that has magically held its value and trade those beans in on a pair of Shields while the opportunity presents itself. Or possibly, the man who 'overpaid' for a Shield earlier would dollar cost average his way into a bargain by buying another bushel basket full at the reduced price.

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Old 05-15-2017, 11:45 AM
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Poly small caliber hand guns (380-9mm) make great birthday, Christmas and spur of the moment gifts.
I've been giving a few to the Legion Post 639 to raffle off for the repairs our building needs. New HVAC units ain't cheap.

I hate drinking in a cold in the winter and hot and humid bar in the summer.
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Old 05-15-2017, 12:02 PM
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Or possibly, the man who 'overpaid' for a Shield earlier would dollar cost average his way into a bargain by buying another bushel basket full at the reduced price.
I tried that very same approach in the stock market. I lost bigtime.
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Old 05-15-2017, 12:13 PM
TTSH TTSH is offline
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I could have said my rail 3913TSW, you know.

On a more serious note. The gun market has expanded tremendously over the past several years. We don't need to discuss why, suffice it to say that more people the need to own guns.

Many of those new owners are not "gun people" as most of the members here are. They plan to own one, maybe two guns, not the collections that many here have.

They are looking for guns that are inexpensive (relatively) to buy, easy to maintain, and that will spend most of their lives sitting in a safe, drawer, automobile console (!) or wherever. To them, guns are just another household appliance more or less. That's why S&W and other manufacturers are making and selling so many cheaper polymer framed guns.

Although I don't think she will, I'd love for my daughter to buy and carry a firearm. A Shield would be the type of gun that would be good for her even though she did enjoy shooting my 6906 a few years ago.
I still don't buy that new narrative that today's gun buyers are a vastly different breed of simple commodity self-defense appliance buyers, but maybe that's just my advanced age and "behind enemy lines" location talking.

I will, however, add this to the discussion: .40 pistol sales must be in a death spiral of sorts because I'm seeing giveaway prices on all sorts of .40 pistols, modern plastic fantastics and high-quality all-metal pistols (new and used) as well. Just this past week I was stunned on what I could buy for cheap if only I was willing to add more .40's to the arsenal.

But for the same reason they are selling for cheap, I am staying away from them for now. I really like my full-size .40's and I shoot them well... but if the market for them is crashing, I'm not inclined to buy any more.

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Old 05-15-2017, 12:20 PM
M29since14 M29since14 is offline
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...It's a crazy world. Enjoy what you have and don't worry about what it's monetary market value may be.
X 1,000!

Of course this applies mainly to users, not collectors. Shields could hardly be considered an investment, or of any interest to collectors.
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Old 05-15-2017, 12:48 PM
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Default I'm not a collector......

I'm a user and resale value means very little to me. Plastic guns are utilitarian, period. Don't buy one if you want to keep it in the safe until the value goes up.

Plastic guns are great for carry (for most of us that don't want to tote around a couple pounds of metal).

Also, a lot of metal guns lose value, too, before they become collector pieces. Which I love because it enables me to buy guns that I would not otherwise be able to afford.
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Old 05-15-2017, 01:08 PM
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I

Also, a lot of metal guns lose value, too, before they become collector pieces. Which I love because it enables me to buy guns that I would not otherwise be able to afford.
Most of the guns I have I bought were in the sweet spot........ "Used but still in production" (in some form)...........

In Pa. S&W's have always( well at least since 1978) sold new at well under MSRP....... used,......even ANIB or still NIB...... the pricing "starts" at $100 off the price of a new gun.

Also if you liked revolvers or single stack autos.......they were dirt cheap ..... when everyone wanted guns with 15+ 9mm up there butts.

Even 3" 66s and 39xx ..... got nothing on trade; and were resold at give away pricing from the late 80s till well into the 21st century.
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Old 05-15-2017, 01:16 PM
ScaryWoody ScaryWoody is offline
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I'm wondering if low prices and rebates on Shields are being offered to clear out inventory before a new version is announced.
According to Smith and Wesson they did increase production ahead of the election. That put a lot of inventory at dealers. The rebate did not change the dealers cost only incentivized the consumer. Now with inventory moving off shelves they can invest in the next generation.

Smith and Wesson has been making moves to broaden their business. That's why they bought Crimson Trace. I wouldn't be surprised to see a rebate on Crimson Trace products for the Shield after June.

While Polymer pistols are a horrible investment to us, to the manufacturer they can be a cash cow. According to Glock, the average cost per pistol is $98. That's just materials and manufacturing cost. The distributor cost is $398, so almost 3 dollars profit for every dollar spent.
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Old 05-15-2017, 01:18 PM
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I buy guns that I like and want to keep and shoot.
If I am not impressed,or just doesn't fit my tastes, I sell it at the next gun show.
Example:

The last show, a fellow came to the table with a Walther PPQA 9mm, in its factory case,with all papers,all accessories, with 3 extra Walther magazines. 4 mags total.
He had bought it several years earlier and now needed money as his wife was expecting their 3rd child.
I and my gun guru associate looked it carefully and I bought it for 400 Dollars.
I now have read up on it and now know what the QA model is and it's main distinctive trigger feature.
It fits my hand perfectly, and I like the ambidextrous magazine release.
I'm now ready to go to the range and fire some rounds thru it.
If I somehow do not like it, I will take it to my local gun store and have it's gunsmith install a 5.5# Glock trigger spring in it.
If I still am not happy, I will simply re-sell it to another qualified buyer at the next Texas Gun Show that I attend. God Bless Texas.

Last edited by mrchuck; 05-15-2017 at 01:21 PM. Reason: spelling error
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Old 05-15-2017, 01:56 PM
Lee's Landing Billy Lee's Landing Billy is offline
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"I look for the "S&W Factory Outlet" store to no avail."

Ah..times have changed. There use to be a S&W factory outlet in Kittery Maine and one in Springfield,Ma..right at the "factory". Imagine that! Now..you have to buy through a distributor/gun store or on the used market. Welcome to 2017...
One here in Myrtle Beach for a couple of years.
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Old 05-15-2017, 02:00 PM
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let's face it, these are just like most cars; as very few gain value. Most are just made to be used (driven), though some may give more enjoyment than others.
Drive a car off the lot or walk out the store with a new gun (or near anything else), and it's value will drop.

Trying to speculate on what may give the highest return? That may take a mix of knowledge and luck.... who's to say what value one of our Shields may hold years down the road when it's handed down to a child/grandchild (age appropriate lol).
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Old 05-15-2017, 02:31 PM
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WOW! Guys complaining about the low price of guns. I bought a 9mm shield some years back for more than they sell for now. Know how I soothed my hurt ego over the current rebate and prices? I bought a 45 shield! Look. I have been through this a hundred times. Smith has inventory to burn off, probably because Hillary lost and there was no mad buying frenzy. The shield is Smiths cash cow (about $100 profit per gun) and they aren't about to stop making them. In a few years a new shield will cost more than whatever you paid for yours. I have buying guns for many years and can't remember ever selling one for less than I paid for it. Of course, my guns look like new and are in the original box when I sell them.
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Old 05-15-2017, 02:34 PM
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WOW! Guys complaining about the low price of guns. I bought a 9mm shield some years back for more than they sell for now. Know how I soothed my hurt ego over the current rebate and prices? I bought a 45 shield! Look. I have been through this a hundred times. Smith has inventory to burn off, probably because Hillary lost and there was no mad buying frenzy. The shield is Smiths cash cow (about $100 profit per gun) and they aren't about to stop making them. In a few years a new shield will cost more than whatever you paid for yours. I have buying guns for many years and can't remember ever selling one for less than I paid for it. Of course, my guns look like new and are in the original box when I sell them. This also assumes you hold on to the gun for a number of years.
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Old 05-15-2017, 03:32 PM
Richard Simmons Richard Simmons is offline
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Pretty simple really. Do you buy a gun based on the price today or six months from now? My guess is today's price and hopefully the lowest you can find since no one knows what six months will bring. If it was worth $400 to you when you bought it then I don't see the problem either with the price or your decision at the time.
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Old 05-15-2017, 03:49 PM
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I value guns and guns have value to me...plastic or metal. I would rather entertain a manufacturer who sets a price that they can somewhat maintain. However, this takes forethought and strategic marketing analysis/planning. Some companies get it right! Not saying I'll never buy another S&W. In fact I'm interested in the 2.0 version for 275 with a 50 dollar mail in rebate

Last edited by Yeahya; 05-15-2017 at 03:53 PM.
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Old 05-15-2017, 04:00 PM
mattwings mattwings is offline
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Raw materials are likely a small part of the gun cost, be it metal or plastic. Engineering, testing, marketing, tooling, insurance, distribuion and profit margin (manufacturer, distributor and retailer potentially all taking a small cut) are all built in too. When you move a big volume, you lower the the fixed development cost for each gun, along with securing lower prices on raw materials and subcontracted assembelies. You should never buy a gun, car, lawnmower or any other consumer item for investment, as it is difficult to estimate what something will be worth in the future. Most items people see as collectible, when adjusted for inflation, are not particularly good investments. There are exceptions, usually bacause something is rare. S&W Shields or Glock 19s or insert xxx metal or xxx plastic gun name here, are not rare and likely will not be in the near future. By something you want when you can afford it and think the value is good. Use it, enjoy it and if the value goes up and you want something else, sell it. Value goes down, don't sell it, if it is worth more to you than the price you can get in the market. I am suprised so many freedom loving patriots don't support the free market
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Old 05-15-2017, 05:33 PM
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Capitalism at work, long live America.

Anyone wanna off their awful plastic Shield, I'm buying at $150 and I'll toss in 10 bucks for shipping.
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