It's a scam. If you use the "friends and family" option to pay for goods you have no recourse if the "seller" disappears. If you complain to PayPal they will cancel your account for fraud since you used it to help the seller circumvent PayPal's policies.

There is a good chance that you will lose your money on this.

It's easy to spoof legit websites, it happens all the time.

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Can open, worms everywhere.