Well, if you put a bit of rebar mesh in the plug of cement in the ground and electrically connect it to the pole, you will have a "Ufer" ground and a pretty good ground it is, too. Just don't forget to bond it to any other ground systems you have (the gound at the electical service entrance is what I mean here). Cement is a mesh of crystals, trapping a good bit of water and is pretty conductive, especially at the giga and teravolt levels. Connecting the grounds is required by (if I recall correctly) section 250 of the National Electric Code. I worked for the telephone company for fifteen years and grounding is a major religion there. Funny how Plain Old Telephone Service seldom suffers from electricity in the air. Neither does your local radio station and they get hit all the time.
I am a ham radio operator and I have a vertical antenna about 30 feet tall and a 136 foot long dipole up in the trees about 60 feet. The support for the vertical is a Ufer ground and the feedline termination near the vertical and the base of the tree is bonded to the electrical service ground witha #4 (real thick) bare copper wire about 175 feet long, buried two feet in the ground. Every 30 or so feet of the trench has an 8 foot ground rod driven into the bottom of the trench and it's all held together with nuts, bolt and clamps. Where the feedline enters the house is through a NEMA box with a copper grounding bar attached both to the station desk and the ground system with 3 inch copper strap. The NEMA box has a Polyphaser static arrestor and an "N" connector grounded to the bar. Oh yeah, there is another Polyphaser out at the other end of the coax feedline by the antennas. The feedline to the antennas is kept grounded to the connector unless I am operating. I don't operate when there is electicity in the air; I'm an amateur, I don't HAVE to be on the air. I imagine the whole thing is only a couple of ohms, if that, to ground. It's all designed and built to conform to sections 250 and 800 of the NEC. That way, if I do get hit, the insurance adjuster won't be able to ask any stupid questions about the antenna and grounding.
Sorry for the screed but grounding is a favorite topic of mine and is very important to my professional career and well as my avocation.
Engineering's loss is the law's gain, eh?
Russ