Check out this old Winchester? Store display ad....

[canoeguy]

I was in an antique mall the other day and saw this big store display, a hunter with a Winchester 1895 rifle and an irritated bear. The display was two cardboard panels, probably four foot high:

It is probably incomplete, I bet there are at least four more panels, as there is nothing to indicate what was being advertised, Winchester rifles, ammunition, etc.

In small letters at the top of the bear panel was written "Big Game Display".

Anybody seen this one before? I'd love to see the whole thing.

I didn't buy it, was priced at $100, at the Roanoke Antique Mall, Roanoke, Virginia if anyone is interested.

 

[Bkreutz]

I think that was made into panels "after the fact". I remember that scene in a wall poster on a gun shop wall, it was twice as wide. So I'm suspecting someone took the poster and cut it down and made the screens. Maybe at one time it had all 4 panels. Nice idea though, most people wouldn't have the wall space to display the full size poster.

 

[the ringo kid]

I was in an antique mall the other day and saw this big store display, a hunter with a Winchester 1895 rifle and an irritated bear. The display was two cardboard panels, probably four foot high:

It is probably incomplete, I bet there are at least four more panels, as there is nothing to indicate what was being advertised, Winchester rifles, ammunition, etc.

In small letters at the top of the bear panel was written "Big Game Display".

Anybody seen this one before? I'd love to see the whole thing.

I didn't buy it, was priced at $100, at the Roanoke Antique Mall, Roanoke, Virginia if anyone is interested.

Id pick it up in a heart beat, old Winchester advertisements are high in value-plus its excellent artwork.

 

[2152hq]

I'd guess a repro poster looking at the graphics and colors. Looks kind of 'paint by numbers'. The older gun company ads and posters were copys of beautiful work by famous artists.
A single full size display panel original adv will go for $1200/$1500 (and up) generally. Most single panel Winchester are 2 sided with their other W offerings (tools, flashlights, ect) shown on the reverse.

 

[the ringo kid]

I'd guess a repro poster looking at the graphics and colors. Looks kind of 'paint by numbers'. The older gun company ads and posters were copys of beautiful work by famous artists.
A single full size display panel original adv will go for $1200/$1500 (and up) generally. Most single panel Winchester are 2 sided with their other W offerings (tools, flashlights, ect) shown on the reverse.

What I like about that poster is the guy looks like one of Roosevelts Rough Riders.

Cant be accurate and say its a repo without seeing it, touching it and smelling it--yes-I said smell. Old stuf smells a certain way that cant be faked. Ive done that back when I was collecing Imperial and WWII German rank and branch insignia.

Not all old advertisement is double-sided nor is it all heavy paper quality. I have stuff im my collection that is old-and thin-ply--which was NOT meant to survive past its usage.

 

[Old 44 Guy]

As an old Model 95 owner & user I would have picked it up in a heartbeat. Don't care if was incomplete or not it's history. By the way, had 5 95's at one time. Sadly, all are gone now.

 

[model70hunter]

I love old advertising for guns and ammo. I am looking for a rear sight on the '95, don't see one, his hat appears to be too low to see the sights and it's a grizzly.

I have some aftermarket tin signs and old ammo boxes. Owning one this large would be pretty awesome. Look out dear it's going over the couch....

 

[DWalt]

I have a book called "Winchester Collectibles" which shows all sorts of advertising material like this in it. As I remember (and I'd have to find that book to look it up), there were actually mounted on hinged panels for window displays in the old "Winchester Stores" of the 1920s. This one could be the real thing.
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I pulled out my book. These were called "Five Panel Window Displays" and were used in the Winchester Stores throughout the 1920s, often changed every month to show different types of merchandise. Some were one-sided, and some were two-sided. Each panel was 40" x 16" (40" x 80" total). The book shows pictures of a large number of them, one involving a man with a rifle facing down a bear, but not the same as shown above. The five panel displays were used to advertise about everything sold in the Winchester Stores - tools, paints, sporting goods, guns, ammunition, hardware, flashlights, etc., some having a seasonal theme - Christmas, Easter, Thanksgiving, etc. There was a comment made that these advertisements were so large that finding storage space in the stores for them was a problem. I'd say the one in the picture above is two of five panels, and is probably authentic, even though not pictured in my book.