A 24 year old athlete went into cardiac arrest and had minutes of CPR performed on him live in front of millions of viewers. It's very public, novel, and made a lot of fans confront some of the dangers inherent in the sport. Not hard to figure out why it got a lot of press.
We've got a lot of bad stuff happening in the world. Damar Hamlin gets press, soldiers, police, and firefighters who get hurt or killed don't get as much press. Fishermen, loggers, delivery drivers, construction workers, and all manner of people who have far more dangerous jobs than police officers get even less press. People dying of preventable illnesses through any number of reasons get even less. Hardly anyone cares about more than a handful of the 1.1 million or so COVID deaths in the US. For deaths/injuries if it doesn't happen to someone known to you (personally or through movies, TV, sports, whatever) or isn't particularly novel, it's not going to grab the attention of viewers. A free press focusing a lot of attention on a novel event that happened on live TV isn't exactly Orwellian, just attention being paid to something you're not a fan of.