Think I'm sticking with Apple. The user interface is much easier to use.
This is what Apple built the empire on. As IBM found out eventually, anybody can build hardware, and a lot will do it cheaper. Software is a similar game. But it is the UI that builds loyal, to the level of a cult, customers. Tesla is using a similar business model.
Full disclosure I to have drank the Apple juice. iMac, iPad, and phone. Not to the point of crazy as it's still an iPhone 7. I squeeze that Apple to get as much juice a I can for as long as I can.