HTML (hyper text markup language) is not difficult to do; maintaining, answering e-mails, etc. will chew up time. I'd get a h/school or c/college student to do it; lower fee or course credit. Unless you already know the following, you owe it to yourself to learn at least the following: break-even point, bal.sheet., income statement, differences in types of ownership (re:liability), to extend credit or not, taxes (personal/employee), marketing issues, your target primary customer base, # of hours you intend to work.....I'll quit here. Ernie, I gather that you are doing this for $$ gain/personal advancement/etc. I APPLAUD YOU.
If you are mentally up for it, physically ready and possess some business acumen....DO IT. You are probably aware that 7-8 of 10 NEW business ventures fail in the first year or so. It's not the work that you'll do that concerns an outsider; it's that mountain of stuff that has to be done that grinds down so many entrepreneurs like yourself. A written business plan that someone at Small Bus. Admin can look over is another idea. Hoping to help and wishing you the BEST.........GR