Every day for this entire year I will post a old school printed gun advertisement.
- Thread starter Miami_JBT
- Start date
The two Remington ads again remind me of my Dad's DuPont days, when they owned Remington.
Those ads are very old, but are really something since they commissioned talented commercial artists to create them.
When my Dad worked for the company, there was a big nostaglia marketing campaign that included everything from bringing back the Bullet Knives to reissuing the old ads as frameable artwork.
This one is in my workshop. It has the print with a period calendar.
I've got several sets of prints still in their original packaging from the 1980s.
Attachments
International Target Shooting 1965
Here's some ads from the 1960s for the dedicated target shooters around the world.
Official match publications were often multi-lingual. The ads were always in some way directly pertinent to target shooting.
Interestingly, you're not likely to ever find any these ads in any American gun magazine, with the possible exception of the Remington ad.
-The first and third ads are for target systems. You can see the old school Rapid Fire system for turning the five targets.
-The second ad is Anschütz with their masterpieces of walnut and steel. They were already well over 100 years in business.
-The fourth ad is for the amazing Hämmerli target pistols: the Free pistol and "Olympia" Rapid Fire pistol. The ad touts their incredible medal haul at the 1964 Olympic Games.
-And, the fifth ad is for the Remington 1100 Trap shotgun and their ammo.
These companies were arguably at the very top of their game!
Here's some ads from the 1960s for the dedicated target shooters around the world.
Official match publications were often multi-lingual. The ads were always in some way directly pertinent to target shooting.
Interestingly, you're not likely to ever find any these ads in any American gun magazine, with the possible exception of the Remington ad.
-The first and third ads are for target systems. You can see the old school Rapid Fire system for turning the five targets.
-The second ad is Anschütz with their masterpieces of walnut and steel. They were already well over 100 years in business.
-The fourth ad is for the amazing Hämmerli target pistols: the Free pistol and "Olympia" Rapid Fire pistol. The ad touts their incredible medal haul at the 1964 Olympic Games.
-And, the fifth ad is for the Remington 1100 Trap shotgun and their ammo.
These companies were arguably at the very top of their game!
Attachments
AJ
US Veteran
Nice selection. That Savage ad is great! Nice Colt ad, too. (That's what I call a picnic!)
My recollection of the vintage Remington ads is that they were original artworks commissioned from commercial artists. (There were one or two "go-to" guys.) The artwork originals I think were kept at the corporate headquarters. In the late 70s through the 80s they played a big part of the nostalgia campaign.
I need to dig my copies out of storage and photograph & post them.
AJ
US Veteran
Did you crop the Colt ad? This is the way it was in the magazine where I saw it http://smith-wessonforum.com/141238233-post87.html
1980s G&A
For this one, it's Guns & Ammo, 1980s.
I had to comb through a couple issues.
(Amazingly, in one 1981 issue every single full color ad was either for cigarettes, booze, pickup trucks, etc. Ugh!!)
First, Dillon 450 progressive press. This was pretty near the start for Dillon. Of course, they revolutionized the reloading business through both their great products and direct-to-consumer marketing!
Second, Remington pump and semi-auto rifles.
Third, another sporting HK.
Fourth, Colt...hanging on!
Fifth, well, it's just not the 1980s without an UZI!
For this one, it's Guns & Ammo, 1980s.
I had to comb through a couple issues.
(Amazingly, in one 1981 issue every single full color ad was either for cigarettes, booze, pickup trucks, etc. Ugh!!)
First, Dillon 450 progressive press. This was pretty near the start for Dillon. Of course, they revolutionized the reloading business through both their great products and direct-to-consumer marketing!
Second, Remington pump and semi-auto rifles.
Third, another sporting HK.
Fourth, Colt...hanging on!
Fifth, well, it's just not the 1980s without an UZI!
Attachments
Last edited:
AJ
US Veteran
AJ
US Veteran
Was just curious. I crop stuff from around the ads that I post all the time. There are times when I would like to crop more than I do as I feel some of the wording is extraneous.
From the back of GUNS magazine; May, 1960
From the back of GUNS magazine; May, 1960
Yeah! The glory days of Lyman! Sights, scopes, and Great reloading tools (and manuals!). They totally got it! Those Ammuntion Maker kits were fantastic! I've had to put my own together, so to speak, via molds and 310 tools.
That ad "Makes My Day!"
More from 1962
Our Time Machine coordinates seem to be set for the early 1960s.
Here's a few ads from the Christmas edition of Shooting Times, 1962. I chose a few "quirky" ones.
1) Not exactly joining the Winchester 52D or pre-64 model 70 is their model 59 shotgun. I guess the idea of a barrel made of a thin steel tube wrapped in fiberglass combined with an alloy receiver was a bit much for the time?
2 & 3) Single Actions! featuring Great Western, and their single action revolvers, & kits, and E & M single action parts. (You'd be crazy NOT to want to convert your 1st gen Colt SAA to 44 Magnum!
)
Bonus in ad #3 is the offerings of Maryland Arms in Baltimore, MD. (Talk about "time travel"! Ha!)
4) Seemingly a staple of every gunshow I go to is somebody, somewhere selling an Echo C press!
5) As a salute to the previous post, another Lyman ad! C presses were once very popular. The Spartan Kit was just $5 more than the "Ammunition Maker" posted above. Both together would be an excellent set-up. The 310 dies in the Ammunition Maker were for neck sizing. The dies in the Spartan Kit were full length. Nice to have both!
Our Time Machine coordinates seem to be set for the early 1960s.
Here's a few ads from the Christmas edition of Shooting Times, 1962. I chose a few "quirky" ones.
1) Not exactly joining the Winchester 52D or pre-64 model 70 is their model 59 shotgun. I guess the idea of a barrel made of a thin steel tube wrapped in fiberglass combined with an alloy receiver was a bit much for the time?
2 & 3) Single Actions! featuring Great Western, and their single action revolvers, & kits, and E & M single action parts. (You'd be crazy NOT to want to convert your 1st gen Colt SAA to 44 Magnum!
)Bonus in ad #3 is the offerings of Maryland Arms in Baltimore, MD. (Talk about "time travel"! Ha!)
4) Seemingly a staple of every gunshow I go to is somebody, somewhere selling an Echo C press!
5) As a salute to the previous post, another Lyman ad! C presses were once very popular. The Spartan Kit was just $5 more than the "Ammunition Maker" posted above. Both together would be an excellent set-up. The 310 dies in the Ammunition Maker were for neck sizing. The dies in the Spartan Kit were full length. Nice to have both!
Attachments
Last edited:
AJ
US Veteran
Great old ads and thanks for posting. These ads sure bring back some fond memories when guns were sure something to be admired and not just utilitarian looking. Glad I bought when I did so have some of the old quality with bluing and walnut. That HK pictured above sure reminds me of a World War 2 G-43.
6string;141304737 said:
They sure do bring back memories. I'm old enough to remember when a lot of those ads came out.
Yes! Not only that, from the prices you can see when a dollar was really worth something! You had to work hard to make money, but you got something when you did.
