Yes-non canister grade powders but mostly a willingness to cut the margins closer. For instance. .380acp has a SAAMI Max pressure of 21,500psi. The average "MAX" load in our manuals produced around 16kpsi when tested. The labs are leaving plenty of room for variations in loading (neck tension, seating depth, crimp, actual bullet diameter, jacket hardness, bearing surface,etc.) . Most factory loads develop similar pressures-there is room for out of spec firearms, tight chambers, dirty bores, high temperatures etc. Buffalo Bore loads .380 +P ammo-(there is no SAAMI standard for 380 +P but BB is keeping those loads under 25000psi). So ........most data is 20%+ under SAAMI max BB goes about 15% over SAAMI max. That is a big gap. Is BB dangerous? Probably not-it is well under proof pressures.. Will it beat up a gun faster? Yes. EVEN in rounds that are "standard pressure" BB gets high performance. How? they simply load very close to max pressure standards instead of well under.
Other makers load "underperforming ammo" for a couple reasons. One is margin of safety but the other is convenience for the manufacturer -----The big makers load to a particular performance specification. They buy powder by the boxcar load. If the new lot of powder has to develop 15% higher pressure to get the same velocity as the previous lot there is room under the pressure ceiling.