Supply and demand. Demand is very high and supply is relatively low. Prices have to rise and this drives down demand and that in turn drives down demand while increasing prices.
Supply and demand always responds to changes across the economy, and eventually ends in equilibrium. Take minimum wage. Due to 2016-2019 massive economic growth, equilibrium of the economy was higher than minimum of wage. Take 2020-2022 mass inflation, which is still occurring. When the inflation ends, the economy will eventually reach equilibrium and minimum wage will be even further outpaced. However, until the economy can reach equilibrium, prices for everything will bounce up and down as the supply and demand bounces up and down as I explained in the first paragraph.
The economy is in upheaval AND you have the economic growth, then crash, then mass inflation playing with prices the entire time. The economy is a roller coaster until things stop rapidly changing.
ALWAYS look for good deals and NEVER give in to economic crashes. Crashes lead to good deals and that is evident by 9mm or 5.56 being good deals buying in bulk, depleting supply.
Sales are always about volume, not charging crazy prices. If you rip us off, you stop getting our business. If you have really good prices, you get all of the sales. When you raise prices to fight scarcity, you get less sales. When you then get more and more inventory, you have to lower prices. Once you run out, you raise prices due to scarcity. Cycle repeats. The ammo economy has not reached an equilibrium where sales at good prices are equal to new incoming stock. You WILL see prices do this for the next few years