I've been wearing Levis since I was a little kid, maybe 6 or 7. I just bought a couple of pair at the beginning of the academic year in August. I usually buy new ones every year, and use the older ones for work around the farm and camps, and have Levis that are probably 20 years old. As they wear more, I use them for paining, weed eating, mowing the grass, etc. I'll bet I have 30 pair, with some stored at both cabins, and at home. Yikes!!
I never really thought much about politics and clothing. But the company is making the choice to become involved, not me, so I guess I will have to think about it, whether I want to or not.
I probably won't be "burning" my clothes, but would think twice about buying any more. Why these corporate people think they need to interject themselves into political debates which will alienate at least half of their customer base is beyond me. Dick's is an example. They certainly stuck their foot in it with their recent move. Now they are losing market share big time, and of course, other companies are picking up the lost revenue. I sure hope the same happens to Levi. Shame on them.
Chief, just read your post...I wear LL Bean shirts almost exclusively...that's what I have on right now. Think I'll try a pair of jeans and see how I like them.
Best Regards, Les
