Hi guys, this is Roger from Battle Arms Development
We've been working with Jon on the 15-22 selector center, there is some news that Jon may not have covered.
The non-dovetailed, original Battle Arms Dev. Ambidextrous Selector now has six levers and an end cap, in two months or so, there will be eight levers (short crank is the 8th, and a mystery 7th lever we haven't shown to public).
The decision to pattern the 15-22 selector after the original Battle Arms Dev. selector is based on several factors:
1. Price, it's less expensive than the BAD-CASS (dovetailed)
2. Compatibility with existing, multiple lever options. The BAD-CASS was developed for the military, which didn't ask for, nor want that many lever options.
The 15-22 selector center will cost us slightly more to produce, but retail and wholesale price will be close to the .223/.308 version, not more expensive to the users.
The BAD-CASS-SA (semi auto), BAD-CASS-ST (short throw), BAD-CASS-3P, M16 (select fire) are the most expensive, and most well made selectors any money can buy. The reason I bring this up, even though none would work on a 15-22, is because quality cost money. To have anything made in the US is going to cost more, we never looked overseas to make anything, even the packaging and the Grade 8 screws are made in the US.
Our products may not be for everyone, but for those that want the best, made by folks with no holds barred when it comes to quality, material, engineering and refinement, they will not be disappointed.
Many of you are familiar with our highly regarded customer service, no BS return/exchange, and free lever exchange program. These are not the reasons our selectors cost more. These are perks our customers get. Our products are at the top of the food chain, and as premium products, we make sure they come with premium service.
Since Feb. of 2012, all selectors come with two extra Grade 8 Torx screws, a KNS stainless steel detent, a T10 key, and a detent spring.
Prior to Feb, 2012, all units already came with a KNS detent and a T10 key.
The reason we include these parts that no other manufacturer has before or since, is we try to have all basis covered when it comes to the operation of probably the most important control on a firearm: its safety. By providing the high quality components ourselves, we ensure there are as few parts as possible that could affect its operation.
If I were to tell you our margin on the selectors, I don't think you'd believe me. None of our products are cheap, simply because none of them are cheap to produce.
As a company, our goals are to create the kind of products we ourselves would be proud to use. If you could make something for yourself and money is no object, I think you'd create something wonderful, for it would have the best material and workmanship. This is the official stance on anything we do.
More to follow, thank you guys for your support
PS, in case you guys haven't seen this already